Agency: Ogilvy
Campaign: "Más que pan, una experiencia"
Client: Grupo Bimbo
Brand: Bimbo Artesano
Campaign: "Más que pan, una experiencia"
Client: Grupo Bimbo
Brand: Bimbo Artesano
In a world where the simplest moments can become extraordinary, Artesano invites us to rediscover the true pleasure of bread.
With the "Más que pan, una experiencia" campaign, we transform every bite into a journey of textures, aromas, and flavors. A reminder that eating bread isn’t just a habit it’s a moment to be savored.
At Ogilvy argentina, we created a campaign designed to connect authentically and emotionally with consumers, reinforcing the essence of Artesano: a bread that turns the everyday into something special.
Bimbo Artesano
Más que pan, una experiencia.
Más que pan, una experiencia.
